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, - Posted on December 17, 2017

#breakfreefromplastic Movement Launches Coastal Cleanup Activities Worldwide, Pushes for Corporate Accountability


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Various organizations under the #breakfreefromplastic global movement are launching a series of coastal cleanup activities in Asia, Europe, and North America.


Mother Earth Foundation (MEF) and Ecowaste Coalition staff conducting the waste audit. MEF and Ecowaste are #breakfreefromplastic member organizations taking part in the cleanup and waste and brand audit.

Philippines-based member organizations under the #breakfreefromplastic movement begin a 2 week-long coastal cleanup in Manila Bay this week particularly in the Freedom Island (Las Pinas Paranaque Critical Habitat Ecosystem Area or LPPCHEA). An estimated two-hundred participants will work for 10 days to conduct a massive cleanup of this stretch with the aim of pushing for greater accountability for corporations who are mainly responsible for single-use plastics ending up in oceans, roads, and waterways.

“Through the series of beach cleanup activities on Freedom Island and in other parts of the world, we hope to highlight the role of corporations responsible for the manufacture, distribution and proliferation  of  low-value, non-recyclable packaging and the single-use, disposable plastic products that often end up on the beaches and in the oceans. Whether they like it or not, the companies and brands associated with these products are already being associated with plastic pollution,” said  Von Hernandez, Global Coordinator of the #breakfreefromplastic movement.

Fishing communities who live near and around Freedom Island also report that their fishing livelihoods have been dramatically impacted by plastic pollution. Sonny Malubag, once a fisherman and now a director of a local cooperative in the area, decries how plastic pollution has hurt their fishing livelihoods. “I have been a fisherman since 1992. Back then, the garbage problem in our seas was not yet rampant. Now, whenever fishermen cast their nets in Manila Bay, more than half  of what they  catch are plastic cutleries and wrappers,” he said.

In North America, three #breakfreefromplastic member organizations are collaborating to raise awareness about the problem of beach pollution on Venice Beach, Los Angeles, California on September 16. McDonald’s has been reported to be continuously using polystyrene and expanded polystyrene foam, a highly polluting form of plastic. To shine a spotlight on styrofoam, collected polystyrene will be sent to California state legislators with a call to ban polystyrene and expanded polystyrene for good!

In Europe, groups in France, Germany, Bulgaria, Croatia, Italy, and Macedonia are also preparing for a series of cleanup activities in the region also with the aim  of influencing the outcome of the Our Oceans conference slated in Malta on October 5-6.

And #breakfreefromplastic makes its debut In the Russian Arctic with a Cleanup event organized by the Slava Foundation on September 27 in the Murmansk Sea.

Jed Alegado
Communications Officer – Asia Pacific
#breakfreefromplastic movement
Sherma Benosa
Communications Officer – Asia Pacific
Global Alliance for Incinerator Alternatives (GAIA)

ABOUT #breakfreefromplastic GLOBAL MOVEMENT

#breakfreefromplastic is a global movement envisioning a future free from plastic pollution. Since its launch in September 2016, over 900 non-governmental organizations from across the world have joined the movement to demand massive reductions in single-use plastics and to push for lasting solutions to the plastic pollution crisis. These organizations share the common values of environmental protection and social justice, which guide their work at the community level and represent a global, unified vision.

 Members of #breakfreefromplastic in the Philippines


Greenpeace is an independent campaigning organisation which uses non-violent, creative confrontation to expose global environmental problems, and to force the solutions which are essential to a green and peaceful future. Greenpeace’s goal is to ensure the ability of the earth to nurture life in all its diversity.


GAIA is a worldwide alliance of more than 800 grassroots groups, non-governmental organizations, and individuals in over 90 countries whose ultimate vision is a just, toxic-free world without incineration.


EcoWaste Coalition is a Philippine-based public interest network of community, church, school, environmental and health groups pursuing sustainable solutions to waste, climate change and chemical issues facing the Philippines and the world.


Health Care Without Harm is an international coalition that works to transform the healthcare sector worldwide, without compromising patient safety or care, so that it becomes ecologically sustainable and a leading advocate for environmental health and justice.


Mother Earth Foundation is a Philippine organization actively engaged in addressing waste and toxic pollution, climate change, and other health and environmental justice issues. It is best known for its advocacy of Zero Waste through the systematic reduction and proper management of waste.

Other Participating Philippine Organizations




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