This role provides BFFP in the Asia Pacific with communications capacity and expertise – developing our relevant, consistent and powerful voice to shift the narrative on plastics. In practice, it is likely to focus on priority markets, building capacity with members and providing oversight of communications for BFFP in the diverse Asia Pacific region. We welcome in particular, candidates from Malaysia, Philippines, Vietnam, Thailand, and Indonesia.
|Job Title||Break Free From Plastic (BFFP) Communications Manager (Asia Pacific)|
|Role Duration||January 2022-April 2023 (funding dependent)|
|Role Salary & benefits||Aligned to local salary scales and commensurate with experience|
|Role Type||Full Time hours are required|
Hybrid working arrangements
Flexible working hours are required
The Communications Hub adopts a matrix management system, this position will report to multiple managers.
|Direct Reports||This role will have supervisory responsibilities for Asia Pacific Communications Officer and oversight or collaborative relationship with other communications roles or project positions in the region.|
The Break Free From Plastic (BFFP) Asia Pacific Communications Hub Officer is responsible for the co-creation and implementation of key communications strategies to achieve a global strategy to fight plastic pollution, with others in Break Free From Plastic.
The role focuses on:
▪ Co-creation and implementation of communications strategies to achieve shift in narrative on plastic pollution.
▪ Ensuring a dynamic, consistent and collective voice for BFFP in the Asia Pacific
▪ Delivering and maximising regional communications opportunities and initiatives (including building a strong community of practice for the movement in the region)
▪ The delivery, sharing and amplification of relevant communications output to target audiences – in the Asia Pacific and, from the Asia Pacific around the world.
The BFFP movement is active in 20 countries in the Asia Pacific region – working with different languages, cultures and communications landscapes.
This role covers media relations, public relations, digital campaign communications, member engagement and communications tool production.
◾ Winning key communications objectives that progress a narrative that a future free from plastic pollution is possible in the Asia Pacific
◾ A consistent, relevant and reliable ‘voice’ for BFFP in the Asia Pacific
◾ Working with a strong community of practice of communications professionals from the BFFP Movement who ensure that the BFFP key campaigns reach the target audiences
◾ Collaboration and co-creation with Comms Hub, Asia Pacific Coordination team and other colleagues within BFFP, for the achievement of BFFP’s strategic objectives, in accordance with regional and global priorities.
1. Design and implement communications strategies, campaigns and tools to shift the narrative on plastic pollution
◽ Develop communications strategies, plans and programs on plastics pollution and ensure their successful implementation of peaks and pushes and in coordination with key stakeholders;
◽ Conceptualize, produce and distribute Break Free materials for offline and online use by partners and allies in the region including press releases, briefing papers, reports, brochures, op-eds, articles, letters, videos, photo stories , memes, videos, infographics, etc. Coordinate lay-out, printing and publication of Break Free materials into high-quality creative and user friendly products.
◽ Facilitate as required, regional communications working groups or project based communications teams from the movement.
2. Implementation of priority communications strategies in the Asia Pacific
◽ Craft audience-appropriate messaging, using appropriate tactics and platforms. Ensure coherence and consistency of messaging by Break Free allies and partners, based on agreed communications strategy;
◽ Deliver communications tools needed for ‘peaks’ (global, regional and local);
◽ Develop, manage and maintain relationships with print, broadcast and online journalists, editors and other media decision–makers and influencers in the Asia Pacific.
◽ Manage the database of contacts and facilitate media requests with movement partners and resource persons;
◽ Amplify stories from member organizations, this includes organizing and implementing press events and activities, including logistics for identified movement activities.
◽ Contribute to building a strong, vibrant and engaging social media presence for the Break-Free from Plastic Movement
3. Support communications capacity in the Asia Pacific for BFFP members, ensure a consistent voice and high quality communications products.
◽ Provide quality assurance oversight for BFFP communications products and strategies in the Asia Pacific.
◽ Provide guidance and advice to partners and allies in the region towards aligning the communications strategies of movement members and partners on plastic pollution.
◽Develop a community of practice around communications within the movement and build the communications capacity of movement partners and allies in the region via the provision of skill shares, training etc.
◽ Deliver Asia Pacific based communications focused capacity building as aligned to Comms Hub and BFFP priorities.
◽ Monitor and improve communications performance in the region (eg maintain records of media coverage and collate analytics and metrics.)
4. Supervise the work of the Regional Communications Officer and coordinate with project-based communications staff in the region to ensure alignment in messaging and roll-out of communications products.
◽ Provide supervisory and line management support to Asia Pacific Communications Officer
◽ Work with Project-based Communications staff to ensure effective distribution and roll-out of high quality products and materials`
◽ Oversee third-party contractors depending on projects (i.e. graphic designers, web administrators, etc.)
◽ Manage the operational budget for AP Comms.
5. Contribute as part of a global team and lead global strategic initiatives as required
◽ Take on leadership and facilitation roles for and on behalf of the Communications Hub for assigned global projects and relevant working groups. This includes providing branding advice and communications sign off to communications tools and outputs.
◽ Provide regular updates, media and audience related analysis from the Asia Pacific
◽ Participate in various BFFP, Communications Hub meetings and working groups
◽ Other duties as agreed through workflow management
The Communications Hub builds strong relationships throughout the movement. This includes those dedicated solely to BFFP work, and those for whom, BFFP is a contribution, rather than a key focus. This role will need to be able to maintain a range of different relationships – many which will be remote and online, some that will be ‘internal’ and some that are key target audiences.
◾ At least five-year experience in developing, supervising and implementing communications strategies and campaigns.
◾ Bachelor’s degree in the field of communications or journalism or a related field.
◾ Collaborative team‐player with strong interpersonal communication skills and demonstrated experience in working with people from different cultures and nationalities in the region
Team Balance – Areas of Expertise
◾ Between all the positions in the Communications Hub, there is a need to have expertise in Media Relations, Digital Communications, Social Media, Digital Campaigning, Writing, Graphic Design, Video Editing, Vendor Management, Audience Mapping, Message Testing.
|All participants in BFFP hold ourselves accountable to the following values:|
◾ Trust & Respect
◾ Distributed Leadership
◾ Resilience & collaboration
◾ Diversity, inclusion & equity
◾ Being Adaptive and Responsive
◾ Ensuring Transparency in decision making and Accountability in our work
◾ Upholding and respecting Confidentiality as required
◾ Direct Communication is encouraged in conflict resolution
◾ Openness and Flexibility.
Our Movement Values
Our Relational Values
◾ Commitment to Self-Transformation (walk the talk)
Our Issue Values – in our issues, we value:
◾ Being Strategic and Goal Oriented
We look forward to receiving your application. Qualified applicants should email a cover letter, resume, two samples (or links) of their work and two references to “Hiring Manager” at firstname.lastname@example.org with the subject: “BFFP Communication Manager (Asia Pacific)” by December 9 2021. You must be available for interviews on the week starting 14 December. Resumes without cover letters will not be considered. Please do not contact BFFP directly with questions or inquiries. Thank you!
We provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws.